The Israel Diamond Pavilion will once again be oneof the largest at this year’s September Hong Kong Jewellery & Gem Fair.
The pavilion, organized by the Israel DiamondInstitute (IDI), will extend over more than 1,200 square meters at the September15-19 show and will feature 96 companies – seven more than last year. Therewill also be about 30 additional Israeli companies exhibiting locationsthroughout the show.
This year’s pavilion, although expanded, was notable to meet the demand by Israeli companies to participate in the Septembershow. A waiting list included close to 40 companies who were not able toparticipate.
The Israel Diamond Pavilion will be located in Hall7, 9 and 11 of the Asia World Expo. A special lounge area for buyers will belocated at the heart of the pavilion. The IDI Lounge will have computerterminals featuring its Find Your Diamond system. The computerized database ofall goods offered by Israeli exhibitors at the show enables buyers to easilylocate exactly the goods they are seeking.
The Israeli Diamond Industry sees Asian markets, ledby Hong Kong, as one of the most important long-term growth areas for Israelidiamonds. Hong Kong is today Israel’s second-largest market for polished diamondsafter the United States, representing close to 30% of Israel’s totalpolished exports. Israel’s net polished diamond exports to Hong Kong reached$1.7 billion in 2013.
IDI Chairman Moti Ganz said that the Israeli DiamondIndustry sees a great future for Israeli exports to Asian markets. “We seeAsia, with Hong Kong as its leading entry point, as a vast and largely untappedmarket for diamonds. Our experience to date in Hong Kong, China and othermarkets has shown that we have only begun to scratch the surface,” he said.
IDI Managing Director Eli Avidar said that he wasoptimistic at the prospects for an active show. “The September Hong Kong tradefair is the largest in Asia, and the Israeli Diamond Industry will be out infull force. Our diamond companies are experienced in these markets and will bebringing goods that are especially geared to Asia. Based on our previous experience we are quiteoptimistic that this will be an excellent show,” Avidar stated.
